The amount of aspiring kings in this epic book is astonishing. Westeros is in an all-out war, plagued by conflict between the Lannisters and Robb Stark and between Stannis Baratheon and Renly Baratheon, yet also flanked by Daenerys's future army and the wildlings' approach in the making. Besides this, the Greyjoy are preparing a rebellion and targeting the North.
As the book takes you inside Theon Greyjoy's troubled mind, divided between his adoptive brother Robb and the father whose appreciation he'd been waiting ten years to conquer, you can't help but feel affection for him. As you witness Daenerys's struggle with her desert journey, you sympathise with her. You also end up loving Tyrion Lannister for his character in the midst of a court dominated by the bastard (both literally and figuratively) Joffrey, even though he won't support Robb. Our beloved Arya's storyline keeps taking unexpected turns, both as the orphan Arry and the servant girl Weasel, but she find a ruthless friend in Jaqen H'ghar, beginning her revenge on those who hurt her and her family.
In the end, you'll find yourself rooting for the one king who hasn't yet disappointed you with their evil doings. My hymn: STARK, KING IN THE NORTH! AND FUCK THE LANNISTERS!